Tuesday, 26 June 2012

HOW TO SUCCEED AS A SMALL BUSINESS

Starting a small business can be easy, but sustaining it in order to make it a successful business is where the real job is. Many small business today had fold up because the business owner lacks the basic fundamental and technical know how of running a small business  successfully  .

This is blog is committed to help people with general business tips. In this article, we have gathered some  information that we think we'll be useful to any one who is aspiring to start a small business, or is already in a business and want to see it grow.

HOW TO SUCCEED AS A SMALL BUSINESS

1. Be a Salesperson

Never underestimate how important it is to be able to sell. It's at the top of the list on purpose. Even if you never have to sell to clients (unlikely), you will have to sell your ideas to investors, sell your company vision to prospective employees, and sell consumers or customers on your brand. Selling is absolutely critical to your success, so if you have an aversion to it, you'd better get over that fast.

2. Delay Gratification

No business is successful on day one. Almost no businesses are successful after year one. If you think entrepreneurship is the ticket to instant riches, you need a reality check. Not only will you have to work hard for a long-term goal, you will probably have to work hard in the face of what seems like certain failure at times.

3. Discipline

Discipline isn't just about working hard, but you do have to do that. Discipline is also about managing your entrepreneurial tendencies. Many natural born entrepreneurs are blessed with a mind that is an idea-generating machine. The good news is that some of those ideas are gold mines. The bad news is that if you continually pursue new ideas, old ideas never get developed to fruition. 

4. Take Risks

Just leaving the rat race is a huge risk in an of itself. No wonder so few people do it. And if you have a spouse or significant other, realize that they are risking with you whether they like it or not. Everyone has a need for some level of certainty, so if you can't find it in your business, plan on finding it elsewhere, maybe for several years at a time.

5. Build Rapport

Note that this is not called “Making Friends” important, yes, but not the same thing. Building rapport means building respect, a reputation, and hopefully key alliances along the way. Donald Trump, Bill Gate or Richard Branson doesn't seem to be the kind of guy you'd call your BFF. "Best Friend Forever" But they do have the ability to get people to listen and trust them. You will need to build relationships as an entrepreneur, no business is an island.

Be a Leader
While you may be a natural born follower, as a business owner, you will have to be able to lead. That means trusting an inner compass to guide you when there are no outside indications as to what step to take next. It means having people rely on you. And it even means forgoing the road less traveled for bushwhacking your own path.

7. Be Uncomfortable

Nobody thinks that running a business is easy. But generally people underestimate just how hard it can be. There can be times as a business owner that for months on end you will be in a state of stress, worry, anxiety, and discomfort. Being an entrepreneur means being able to live and function in this state for extended periods of time, and being able to find a way to shut it off so that it doesn't consume your personal life as well as your career.

8. Inspire

To be an entrepreneur you need to be inspired. You will likely have to inspire others such as employees and your first customers—who will have to believe in you with no track record. But most of all you will continue to have to inspire yourself, because sometimes your vision is the only thing that can lead you out of one phase of your business and into the next.

9. Focus

Related to discipline is focus—the ability to tune out “noise” that can distract you from your goal. That noise could be people who doubt you, busywork, doing too much “social” networking, or perhaps worst of all, the noise inside of your own head of self-doubt, fear, or unrealistic expectations of yourself. Personally.

10. Understand Numbers

I am extremely number-challenged. I'm the biggest of big-picture thinkers. So there are times when I am working on a project that I think is going terribly—only to finally force myself to build a spreadsheet or break out the analytics and find that I'm actually doing better than I had thought. Unfortunately, the opposite is also true, when I think that I'm kicking ass only to find that the actual return on investment of time, dollars, etc. isn't where I thought it would be. Truth be told, this is one of the number one reasons people go out of business—they don't pay enough attention to the cold, hard numbers.

11. Analysis
Related to being able to understand the numbers is the ability to look at the numbers in a variety of ways. Sometimes what looks like a dip in traffic/sales/whatever might also be a road map to a previously undiscovered opportunity. There are benefits to being a stats-a-holic, which can often times be a key source of consumer insights that larger companies pay hundreds of thousands of dollars for.

12. Ask for Help

If you have a natural knack for asking for help, good grief, I hope you aren't reading this, because you should already be working for yourself!

13. Know Thyself

Every entrepreneur has strengths and weaknesses. A good entrepreneur plays to his or her strengths. A great entrepreneur plays to their strengths and builds a business that can compensate for their weaknesses. That means knowing what you aren't good at, admitting it, and structuring your work flow so that you don't get in your own way.

14. Balance Ego with Humility

You have to have high self-confidence to make it in business. I'd go so far to say that a little bit of a big ego can actually be an asset—it helps to get people talking about you and can help to increase your visibility. But there is a very fine line between a healthy ego and being an egotistical maniac. But bring too much humility to the game, and it comes off as self-doubt. Walking the line between the two will never please everyone, either – sorry, it just comes with the territory.

15. Persistence

Most of all, to get out of the rat race, you need persistence. You need to fall on your face and get back up. You need to make big mistakes and learn from them. Sometimes you even need to fail, it may be the only way to succeed. To quote “Your recovery strategy is what's important; avoiding mistakes is not.”

I hope the little information you have just read above will broaden your horizon so that you'll begin to see things in a different dimension. Reading this piece of information is not enough, but application of it is what will guarantee the result you so much desire.

I wish you an outstanding success in all your chosen endeavors. I promise to bring your more information at due time.

To your success.

Sean Faith....






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